Within the context of its sculpture park, Atelier 34zero Muzeum has created the project Advertising for a work of art. On a surface of 20m² situated in the garden of Atelier 34zero Muzeum, we install a reproduction of an artwork printed on tarp. Taking the form of a billboard, the image displayed is regularly changed.
The work of art is chosen according to its integration in the social and urban landscape. This international project is trying to share contemporary art in the context of Social Art. The public will be provoked, intrigued, intellectually contaminated by this investment in public space.
